Jessica Hunter
Founder & Owner - Hunter Consulting
If you have seen her present at various industry conferences around the globe, her energy, enthusiasm, and authoritative personality is not easily forgotten. She believes that no advice, recommendations, or suggestion can be given without a deep understanding of someone’s business, including their financial health and current situation.
Jessica is a business management consultant with over 8 years specializing in the medical aesthetic field. Her vast industry experience combined with her financial expertise has allowed her to partner, consulting, and teaching over 75+ medical aesthetic clinics across Canada and the United States, increasing profits, improving efficiencies & establishing standard operational processes. Jessica’s energy, enthusiasm, and authoritative personality is not easily forgotten as her belief is that no advice, recommendations, or suggestion can be given without a deep understanding of someone’s business, including their financial health and current situation. Jessica holds a bachelor’s degree in Kinesiology and a master’s in business administration.
Head of Consulting
aestheticbrokers.com
Master of Business Administration
With a Major in Entrepreneurship Development
Bachelor of Kinesiology
From the University of Alberta
Vision
Hunter Consulting was started on the premise of providing credible advice and recommendations about their business that was based off understanding their current business state.
I wanted to combine my vast experience and learnings from the medical aesthetic industry with my extensive knowledge and background in financial analysis and business development. I just felt like there was a lot of people telling business owners what they should or should not be doing without really having the expertise or knowledge base to be able to deliver that kind of advice. It scared me to think of how it might significantly impact their business.
How it Started:
Jessica began her career in Medical Aesthetics in 2018 when she was recruited by Allergan Aesthetics to work as a business consultant, helping their largest clients with creating efficient and profitable businesses. After 5 years, she decided it was time to start a new venture on her own where she could provide authentic, unbiased consulting based on years of specific industry experience and apply her extensive financial knowledge to support her clients long term visions and aspirations.
Prior to entering the medical aesthetic industry, Jessica’s completed a Bachelor of Kinesiology as well as a Master of Business Administration specializing in entrepreneurship which allowed her to start her career working in strategic planning, marketing planning & sales execution among some of the most recognized brands in health care including 3M and Stryker.
How it’s Going:
Jessica’s vast industry experience has included supporting, consulting, and teaching over 75+ medical aesthetic clinics in a variety of locations across Canada and the United States. She has had the privilege to work with everyone from those who are just getting started and opening their own clinic, to clients who have multiple locations generating over $10 million in sales. Her understanding of how to create and establish profitable treatments, staff and operational systems has allowed her to help her clients increase their profit margins and revenue capabilities.
Jessica in-depth industry knowledge and partnerships has made her a sough after resources when wanting to create operational efficiencies, increase patient acquisition and develop key retention structures such as membership and loyalty programs.
What’s Her WHY:
Growing up, I watched my mom raise three kids, trying to establish her own career without the luxury of post secondary education or time to waste learning the ins and outs at her own pace. It instilled a work ethic in myself as well as my siblings that made us want to make sure we were always in control of our own future.” Jess describes. “I truly love being an entrepreneur, taking charge of my future and want to empowered others so that they can also achieve their own aspirations, staring with understanding the fundamentals of how their business operates.
My clients are among some of the smartest and hard-working humans that I have ever met but when it comes to understanding their practice as a business, that is where they need guidance and support. I really want to be able to empower & equip them with everything they need to be able to achieve their own future goals and aspirations and that usually means staring with understanding the fundamentals of how they business operates.
When Jessica isn’t speaking at conferences, working along side her clients in their clinics or hiding out in her office on zoom calls all day, you will find her with her two-favourite people on the planet, her boys Brock and Brody. Jessica and her husband love to combine their two obsessions, family, and athletics, by taking the kids skiing, biking, hiking, or fishing whenever they have a chance.
Jessica's Team
Carrie McHone
Carrie McHone brings over a decade of deep-rooted experience in the aesthetics industry, spanning clinical consulting, SaaS platforms, and commercial strategy.
She began her career working in-clinic for both a high-volume plastic surgery and laser institute, as well as a leading cosmetic dermatology practice – giving her a true understanding of the day-to-day challenges aesthetic businesses face. She has experience in nearly every aspect of the aesthetic space—from launching consumer loyalty programs and leading field marketing initiatives, to building EMR and PMS systems into powerhouse tools for aesthetic providers. Carrie has held roles at top companies like Revance, Candela, Vagaro, and Jeisys, where she consistently drove cross-functional growth through partnerships, innovation, and operational excellence. At Hunter Consulting, Carrie leads with a strategic mindset and hands-on experience, ensuring every client receives scalable, data-informed solutions that elevate both their patient journey and business operations.
Kayla
Kayla brings over five years of experience managing and operating a successful MediSpa, where she gained firsthand knowledge of how a clinic flows – from the front desk to treatment delivery – and the importance of each role working in harmony. She quickly recognized that the true heartbeat of any thriving clinic is its team.
With a proven ability to hire, train, and retain the right people in the right positions, Kayla excels at building positive cultures that support both staff and clients. She understands that a motivated and well-supported team not only ensures smooth operations but also creates the welcoming environment that clients immediately notice and appreciate.
At Hunter Consulting, Kayla partners with our clients to support recruitment, hiring, and onboarding processes across all positions. Her wealth of knowledge and experience ensures that clinics are set up for long-term success by building strong teams and sustainable staff practices. We are thrilled to have her expertise to help our clients grow with the right people in place.
Marc Velayo
Marc Velayo is a dynamic creative and strategic marketer with over 5 years of experience across branding, illustration, social media management, and content creation.
He began his career in lead generation, where he developed a strong foundation in data-driven marketing and consumer behavior. Since then, Marc has carved out a unique niche blending artistic storytelling with high-performing digital strategy. In the aesthetics industry, he brought his creative edge to Glacial Skin – leading content creation for partner locations, collaborating closely with consumer and digital leads, and driving impactful brand presence at industry tradeshows. Marc’s artistic background as a freelance illustrator, photographer, and designer – featured in several art shows – gives him a distinctive visual voice. He currently serves as a marketing specialist in the eCommerce space, where he leads social media and content initiatives. With a keen eye for visual trends and a deep understanding of digital engagement, Marc bridges art and analytics to craft meaningful, high-impact content that resonates.
Christopher Dutchak
Christopher brings over 16 years of diverse experience in marketing, digital strategy, and brand development.
His career began in the marketing department of one of Canada’s largest automotive retail groups, where he quickly advanced from Graphic Designer to Senior Graphic Designer, and ultimately to Manager, Digital Retailing. In this role, he led a team of five and managed a portfolio of more than 45 dealership websites, overseeing all aspects of digital retailing, web development, analytics, and online brand management.
Building on this strong corporate foundation, Christopher spent the past five years as a freelance digital consultant, partnering with clients across industries including automotive, medical aesthetics, non-profits, food & beverage, and more. His wide-ranging experience allows him to adapt quickly to unique business needs and deliver customized solutions that drive results.
From developing complete brand identities to launching eCommerce platforms and creating scalable digital marketing strategies, Christopher offers a comprehensive suite of services to help businesses establish, grow, and refine their presence in the digital space. His blend of corporate leadership and entrepreneurial consulting experience makes him a trusted partner for businesses looking to thrive in today’s competitive marketplace.
"The whole secret of a successful life is to find out what is one’s destiny to do, and then do it."
Henry Ford
My Process
Ready to create a profitable, efficient and prosperous business?
We believe that to create significant change for our clients, that we need to review, assess, and understand the 4 key pillars of their business:
Business & Strategic Planning
Understanding your short & long-term goals, strengths, weakness, barriers & opportunities for success. Create your customize strategic plan on WHERE to focus, HOW to get you there & WHAT to measure to determine success
Financial Assessment & Forecasting
Gaining an understanding of the current health of your business, your revenue drivers & provider breakdown. Create attainable treatment forecasts, staff compensation structure & financially responsible incentive structures.
Clinic Optimization
Implementing standard processes and procedures for optimization every patient experience, inquiry & consultation. This includes converting inquiries, elevating your customer experience, powerful consultations, social media strategic planning & retail execution.
Marketing & Communication Plan
Development of a strategic internal & external marketing strategy targeted towards your ideal demographic & audience. This includes the development of your marketing plan, customize templates & social media content training.