Jessica Hunter is not your average business consultant in the medical aesthetic field.
Jessica’s career has been rooted in the operational and financial realities of medical aesthetic practices. She has worked alongside single-location startups, multi-location practices, physician-led clinics, and investor-backed platforms, helping owners navigate growth, operational complexity, and long-term planning. Her work spans the full lifecycle of a practice—from early-stage setup and stabilization, through scale and optimization, to preparing businesses for sale or partnership.
Head of Consulting
aestheticbrokers.com
At the core of Jessica’s consulting approach is a deep emphasis on financial clarity and operational execution. Every engagement begins with a comprehensive financial and performance assessment, allowing her to identify the true constraints limiting growth.
She analyzes service mix, provider utilization, revenue per hour, pricing strategy, margins by service line, payroll efficiency, and expense structure to uncover where profitability is being gained—or lost. From there, she works directly with ownership and leadership teams to design and implement practical, data-driven solutions.
Jessica is known for bridging the gap between strategy and execution. In addition to financial analysis, she leads initiatives focused on operational efficiency, EMR optimization and implementation, staffing structure, compensation models, productivity benchmarking, patient retention strategies, internal marketing systems, and membership and package design. Her goal is not simply to recommend changes, but to ensure they are operationally realistic, financially sound, and sustainable.
In her role at Aesthetic Brokers, Jessica plays a critical part in helping owners understand what truly drives valuation in the medical aesthetics space. She works with practices to clean up financials, improve margins, document systems and processes, and position the business as a transferable, scalable asset. Her experience allows her to guide owners through decisions that maximize value—whether they plan to sell in the near term or simply want optionality for the future.
Jessica is respected for her transparent, practical, and owner-focused approach. She is deeply mindful of the financial realities practices face and customizes her scope of work and investment based on the size, stage, and goals of each client. Above all, she believes in empowering owners with clarity, structure, and strategy—so they can grow confidently, operate efficiently, and make informed decisions about the future of their business.
Years Experience
In Medical Supply & Device Industry
Years Experience
In Medical Aesthetics Consulting
Master of Business Administration
With a Major in Entrepreneurship Development
Bachelor of Kinesiology
From the University of Alberta
Vision
Hunter Consulting was started on the premise of providing credible advice and recommendations about their business that was based off understanding their current business state.
I wanted to combine my vast experience and learnings from the medical aesthetic industry with my extensive knowledge and background in financial analysis and business development. I just felt like there was a lot of people telling business owners what they should or should not be doing without really having the expertise or knowledge base to be able to deliver that kind of advice. It scared me to think of how it might significantly impact their business.
Just a Few of My Valued Clients
How it Started
Jessica began her career in Medical Aesthetics in 2018 when she was recruited by Allergan Aesthetics to work as a business consultant, helping their largest clients with creating efficient and profitable businesses.
After five years in the medical aesthetics industry, Jessica founded Hunter Consulting to provide authentic, unbiased consulting for aesthetic clinics and medical practices. She combines deep industry experience with advanced financial strategy to help owners grow profitably and turn their long-term vision into a clear, actionable plan.
Before moving into medical aesthetics consulting, Jessica completed a Bachelor of Kinesiology and a Master of Business Administration with a specialization in entrepreneurship. She launched her career in strategic planning, marketing strategy, and sales execution for some of the most recognized healthcare brands, including 3M and Stryker.
Now, through Hunter Consulting, Jessica leverages this blend of clinical understanding, business acumen, and financial expertise to support medical aesthetic practices in optimizing operations, improving profitability, and building sustainable growth.
How it's Going
Jessica’s vast industry experience has included supporting, consulting, and teaching over 175+ medical aesthetic clinics in a variety of locations across Canada and the United States.
She has worked with medspas and medical aesthetic clinics at every stage of growth—from owners launching their first location to multi-clinic groups generating over $10 million in annual revenue. Her expertise in designing profitable treatment menus, building high-performing teams, and streamlining operations has helped clients increase profit margins, boost revenue, and improve overall practice performance.
As an Aesthetic & MedSpa Consultant, Jessica is known for her ability to turn services into scalable, profitable offerings. Her in-depth industry knowledge and strategic partnerships have made her a sought-after Medical Aesthetics Consultant for owners who want to create operational efficiencies, increase patient acquisition, and develop high-retention structures such as membership programs and patient loyalty programs.
Jessica's Team
Carrie McHone
Carrie McHone brings over a decade of deep-rooted experience in the aesthetics industry, spanning clinical consulting, SaaS platforms, and commercial strategy.
She began her career working in-clinic for both a high-volume plastic surgery and laser institute, as well as a leading cosmetic dermatology practice – giving her a true understanding of the day-to-day challenges aesthetic businesses face. She has experience in nearly every aspect of the aesthetic space—from launching consumer loyalty programs and leading field marketing initiatives, to building EMR and PMS systems into powerhouse tools for aesthetic providers. Carrie has held roles at top companies like Revance, Candela, Vagaro, and Jeisys, where she consistently drove cross-functional growth through partnerships, innovation, and operational excellence. At Hunter Consulting, Carrie leads with a strategic mindset and hands-on experience, ensuring every client receives scalable, data-informed solutions that elevate both their patient journey and business operations.
Kayla
Kayla brings over five years of experience managing and operating a successful MediSpa, where she gained firsthand knowledge of how a clinic flows – from the front desk to treatment delivery – and the importance of each role working in harmony. She quickly recognized that the true heartbeat of any thriving clinic is its team.
With a proven ability to hire, train, and retain the right people in the right positions, Kayla excels at building positive cultures that support both staff and clients. She understands that a motivated and well-supported team not only ensures smooth operations but also creates the welcoming environment that clients immediately notice and appreciate.
At Hunter Consulting, Kayla partners with our clients to support recruitment, hiring, and onboarding processes across all positions. Her wealth of knowledge and experience ensures that clinics are set up for long-term success by building strong teams and sustainable staff practices. We are thrilled to have her expertise to help our clients grow with the right people in place.
Ashlee Breitenstein
With over 16 years of experience in the aesthetics and wellness industry, Ashlee blends creative storytelling with strategic execution to help practices and brands communicate with clarity, confidence, and impact.
Having worked in every facet of the industry – from luxury spa management to national Practice Development & device sales with HydraFacial, SkinStylus, and Jeisys Medical, Ashlee brings a well-rounded perspective on what truly drives connection and conversion in today’s aesthetic marketplace.
At Hunter Consulting, she leads brand development, social media strategy, and digital content creation that elevates visibility, builds trust, and drives measurable business growth. Her approach combines data-informed strategy with a refined creative eye, helping clients translate their expertise into purposeful, high-performing marketing that reflects the quality of their work.
Christopher Dutchak
Christopher brings over 16 years of diverse experience in marketing, digital strategy, and brand development.
His career began in the marketing department of one of Canada’s largest automotive retail groups, where he quickly advanced from Graphic Designer to Senior Graphic Designer, and ultimately to Manager, Digital Retailing. In this role, he led a team of five and managed a portfolio of more than 45 dealership websites, overseeing all aspects of digital retailing, web development, analytics, and online brand management.
Building on this strong corporate foundation, Christopher spent the past five years as a freelance digital consultant, partnering with clients across industries including automotive, medical aesthetics, non-profits, food & beverage, and more. His wide-ranging experience allows him to adapt quickly to unique business needs and deliver customized solutions that drive results.
From developing complete brand identities to launching eCommerce platforms and creating scalable digital marketing strategies, Christopher offers a comprehensive suite of services to help businesses establish, grow, and refine their presence in the digital space. His blend of corporate leadership and entrepreneurial consulting experience makes him a trusted partner for businesses looking to thrive in today’s competitive marketplace.
Our Process
Ready to create a profitable, efficient and prosperous business?
We believe that to create significant change for our clients, that we need to review, assess, and understand the 4 key pillars of their business:
Understanding your short & long-term goals, strengths, weakness, barriers & opportunities for success. Create your customize strategic plan on WHERE to focus, HOW to get you there & WHAT to measure to determine success
Gaining an understanding of the current health of your business, your revenue drivers & provider breakdown. Create attainable treatment forecasts, staff compensation structure & financially responsible incentive structures.
Implementing standard processes and procedures for optimization every patient experience, inquiry & consultation. This includes converting inquiries, elevating your customer experience, powerful consultations, social media strategic planning & retail execution.
Development of a strategic internal & external marketing strategy targeted towards your ideal demographic & audience. This includes the development of your marketing plan, customize templates & social media content training.
Results From Medical Aesthetic Practices Like Yours
Client results and reviews speak for themselves. Explore how our medical aesthetic consulting support has helped practices increase profitability, streamline operations, and grow with confidence… then let’s talk about what’s possible for your clinic.